Art and business : an international perspective on sponsorship / edited by Rosanne Martorella

Contributor(s):

Martorella, Rosanne [ed.]

Publication details: Westport, Conneticut ; London : Praeger, cop. 1996Edition: 1st edDescription: xiv, 268 pISBN:

027595000X

Summary: The unprecedented corporate growth of the late 1970s and 1980s is over, and little has been written on its impact on the visual and performing arts. Despite the enormous attention given to government and state subsidies, and the continuing debate over the impact of such relationships, both the academic and art communities continue to require analyses of private art patronage. Indeed, often at times, the data are insufficient and inconclusive. However, the authors herein have attempted to conduct small surveys and interviews, and to gather statistical evidence wherever possible. I commend them for their efforts and insights. They have entered a fertile area of research, and their preliminary investigations will serve future scholars, art administrators, and artists alike. (Font: Introducció)

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	Centre d' Informació i Documentació del CERC Sala	General	S 02129	1	Available (Disponible)		1900011846

Illustrations -- Preface -- I. Introduction: 1. Art and business : an international approach on sponsorship / Rosanne Martorella -- II. North and South America: 2. Corporate patronage of the arts in the United States : a review of the research / Rosanne Martorella ; 3. Corporate involvement in the Arts and the reproduction of power in Canada / Gerald S. Kenyon ; 4. Business support to the arts and culture in Argentina / Rodolfo S. Gonçebate, Margo E. Hajduk ; 5. Business and culture in Brazil / José Carlos Durand -- III. The European Community: 6. Business support for the arts in Europe and CEREC / Ann Vanhaeverbeke ; 7. Corporate collectors of contemporary art in Britain / Chin-tao Wu ; 8. Art sponsorship by the Austrian business sector / Brigitte Kossner ; 9. The role of foundations in support of the arts in Germany / Virginia Glasmacher, Count Rupert Strachwitz ; 10. Emerging corporate arts support : Potsdam, Eastern Germany / Völker Kirchberg ; 11. Sponsorship and patronage in Italy : some regional cases / Stefano Piperno ; 12. Art patronage among banks in Italy / Patrizia Zambianchi ; 13. Art support as corporate responsibility in the postindustrial city of Rotterdam, The Netherlands / Eric Hitters ; 14. Modern enterprise and the arts : sponsorship as a meta-mechanism of culture in Greece / George Halaris, George Plios -- IV. Asia and the Pacific: 15. Art audiences and art funding : contemporary relationships between art and business in Australia / Annette Van den Bosch ; 16. Japan's corporate support of the arts: synopsis of the 1992 survey / ACSA (Kigyo Mecenat Kyogikai) ; 17. Art and cultural policy in Japan / Kenichi Kawasaki ; 18. Japanese corporate collectors: a social and industrial elite / Rosanne Martorella -- V. Some Implications of Sponsorship: 19. Monet for money? Museum exhibitions and the role of corporate sponsorship / Victoria D. Alexander ; 20. The rise and fall of the Impresario / Patricia Adkins Chiti ; 21. Positive rationales for corporate arts support / Roland Kushner -- Bibliography -- Index -- About the editor and contributors

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