Improving the orchestra's revenue position : Practical tactics an general strategies / Arthur C. Brooks

By:

Brooks, Arthur C

Contributor(s):

Symphony Orchestra Institute (Evanston, USA)

Series: Research Studies Series ; 1Publication details: Evanston : Symphony Orchestra Institute, 1997Description: 16 pISBN:

0966029801

Summary: Arthur C. Brooks has prepared the following paper especially for Institute publication. For those who regularly grapple with the financial management of symphony organizations, it will come as no surprise that there are some unique economic factors at work within these institutions. In lay language, Arthur describes economic theories which especially relate to symphony organizations, and outlines approaches these organizations might take to enhance their wellbeing. This paper is the first of the Symphony Orchestra Institute's Research Studies. This series will present insights based on scholarly research and analysis typically focusing on particular dimensions of symphony orchestra organizations. These publications will be written especially for communication with symphony organization practitioners: staff and orchestra employees, volunteers, and others closely involved in the operation and funding of orchestral organizations. (Font: Prefaci)

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Book	Centre d' Informació i Documentació del CERC	EM23 Bro 97	1	Available		1900057332

Preface -- Introduction -- The Problem and Some Traditional Remedies -- Increasing Demand for the Products of the Orchestra: Practical Tactics -- Average Effects on Profit from Spending $ I on Each Demand-Expansion Tool -- General Strategies for Demand Expansion -- Summary of Conclusions and Suggestions for Managerial Practice -- Notes -- References

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