Talk to me / this report was edited for the Arts Council by Judith Meddick

Contributor(s):

Publication details: London : Arts Council of Great Britain, [1993?]Description: 92 pISBN:

072870659

Other title:

Talk to me : report : The Print Conference : Birmingham Repertory Theatre 13th-14th November 1992

Summary: This report is intended to be a record of the print conference "Talk to me". It contains edited versions of the presentations; details of the workshop; and a list of delegates. The conference combined an eminent range of speakers, from both inside and outside the arts. Between them they covered a huge variety of subjects: from communication to corporate identity; from research to emotional rewards; from positioning to plain English. Several points recurred continually over the two days, but one stood out head and shoulders above the rest. Speaker after stressed the importance of putting yourself in the place of your audience, of seeing your theatre, your gallery, your orchestra from their point of view. For those who attended the conference, this report will serve as an aide-mémoire. For those who didn't, itr will act as a marketing primer and reference. No one involved in marketing the arts can fail to find herein something to spark off creative thought and something more to assist the flow. (Font: Summary)

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Book	Centre d' Informació i Documentació del CERC Sala	General	S 00884	Available		1900108247

1. Introduction -- 2. Summary and conclusions -- 3. Setting the scene / Peter Jonas -- 4. What makes good communication? / David Abbott -- 5. The role of corporate identity in communication / John Sorrelll -- 6. Positioning an arts organisation / John Matthews -- 7. the view from outside / Liz Lydiate -- 8. Audience reactions to print -- 9. Commentary -- 10. Case-study: English National Opera -- 11. Case-study: Cornerhouse -- 12. Case-study: Hull Truck -- 13. The power of words / George Smith -- 14. Type matters / Martin Andrews -- 15. It is what you do, as well as the way that you do it / Tim Baker -- 16. The rigth medium for the message / Hugh Edwards -- 17. Workshops -- 18. List of delegates

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