Social media toolkit for cultural managers [Recurs electrònic] / [by Christopher Hogg, Adah Parris, Meg Moseley, Alisa Oleva]

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Publication details: Brussels : ENCATC, 2017Description: 44 p. : digital, fitxer PDF (14,04 Mb)ISBN:

9789299003664

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Summary: This publication will help you better understand the peculiar utilization of the different social media available nowadays to increase the audience of your organisation. (Font: Editor)

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Holdings
Item type	Current library	Collection	Call number	URL	Status	Date due	Barcode
e-Book	Centre d' Informació i Documentació del CERC Repositori digital	General	E180025	Accés al document	Available (Disponible)		E180025

Foreword Introduction -- How Does Marketing Work Online? -- A Short History of Social Media -- The Big Social Networks: What Makes Them Unique? -- What is Social Capital? -- How to Build Capital in a Social Network -- How to Tell Good Stories Online -- Using Online Data to Understand Your Audience -- The Six Most Frequently Asked Questions -- Credits

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