Harnessing and exploiting the power of culture for competitive advantage [Recurs electrònic] / A report by Comedia for Liverpool City Council and the Core Cities Group

By: Landry, Charles.
Wood, Phil | Comedia (Londres).
Publisher: London : Comedia, 2003Description: 141 p.Online resources: Accés al document Summary: This Report has been commissioned from ‘Comedia’ by Liverpool City Council on behalf of The Core Cities Group. It is one of a series of contributions on key topics to the Action Plan of the joint city/regional/government Working Party on Cities, Regions and Competitiveness which has been established under the leadership by the Urban Policy Unit of the Office of the Deputy Prime Minister. It follows on from an earlier piece of work commissioned from ‘Comedia’ by the Core Cities Cultural Officers Working Group, Releasing the Cultural Potential of Our Core Cities (April 2002). Purpose of the Report: • To establish the extent to which culture contributes to building the competitive advantage of successful cities, with particular regard to strategic investment and business location decisions • To determine whether current urban and cultural policy in the UK enables English core cities to maximise their own and national competitive advantage • To identify potential national and regional policy responses: (Font: Introducció) .
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Repositori digital
Repositori Digital DIG05_0272.pdf 1 Available 1200050272

This Report has been commissioned from ‘Comedia’ by Liverpool City Council on behalf of The Core Cities Group. It is one of a series of contributions on key topics to the Action Plan of the joint city/regional/government Working Party on Cities, Regions and Competitiveness which has been established under the leadership by the Urban Policy Unit of the Office of the Deputy Prime Minister. It follows on from an earlier piece of work commissioned from ‘Comedia’ by the Core Cities Cultural Officers Working Group, Releasing the Cultural Potential of Our Core Cities (April 2002).
Purpose of the Report:
• To establish the extent to which culture contributes to building the competitive advantage of successful cities, with particular regard to strategic investment and business location decisions
• To determine whether current urban and cultural policy in the UK enables English core cities to maximise their own and national competitive advantage
• To identify potential national and regional policy responses: (Font: Introducció)
.

1. Introduction -- 2. Purpose of the Report -- 3. Executive Summary -- 4. Background: What do we mean by 'culture'? ; What does culture add to cities? ; What do cities add to culture? ; What is a core city in cultural terms? -- 5. Culture and the Core Cities. Position Statement: The strengths and opportunities of the core cities ; The obstacles and challenges facing the core cities -- 6. The New Rules of Urban Competitiveness: What is urban competitiveness? ; The importance of 'investability' and urban attractiveness ; A new concept: 'Drawing Power' the dynamics of attraction, retention and leakage -- 7. The impacts of culture on urban investability and drawing power: Hard & soft factors and their influence on location decision-making ; Location branding - demonstrating a high quality of place ; The best cities to locate a business in Quality of life ; The New Geography of the Creative Economy ; Conclusions -- 8. Examples of the Impact of Culture in Cities: 1) The attraction of large scale international sporting events ; 2). Festivals and programmes of cultural activity ; 3) Icons as the drivers of image building ; 4) Initiatives aimed at establishing a distinctive city and/or regional profile and image ; 5) Leisure based retail development ; 6) The Value of Urban Design ; 7) Initiatives aimed at creating increased perception of the city a safer, greener, healthier place through cultural activity ; 8) Cultural Quarters ; 9) Summary of this Section -- 9. International Case Studies. Urban policy and culture in Europe. 1. Bilbao; 2. Melbourne; 3. Singapore; 4. Toronto -- 10. The Knowledge Base: What is known, what is not known, what can be known, what cannot be known? -- 11. Recommendations for Policy and Action -- 12. Recommendations for Further Research -- Appendices: Understanding the Impact of Culture on Competitiveness and Drawing Power: Appendix 1. Olympic references ; Appendix 2. References related to sport, culture and tourist image ; Appendix 3. Further Culture and Sports References ; Appendix 4. Possible indicators of urban drawing power

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