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International cultural tourism : management, implications and cases / Marianna Sigala and David Leslie

Por: Colaborador(es): Detalles de publicación: Oxford : Elsevier, cop. 2005Edición: 1st edDescripción: 244 pISBN:
  • 075066312X
Resumen: International Cultural Tourism: management, implications and cases provides a comprehensive exploration of the management, operations and marketing of cultural tourism attractions and resources in a global context. Topics explored include: For the first time, an evaluation of the use and transformational impact of global media and new ICT in the management and marketing of cultural tourism attractions and resources ; The changing nature of the global cultural tourism marketplace (including demand, supply, product development and political changes) ; Consumer behaviour, profiles and motivations of cultural tourists ; Environmental performance, management and wider issues of social and cultural sustainability. Written by a team of contributors from Australia, Hong Kong, UK, US, Canada, Mexico, Portugal, South Africa and Finland, this text provides a thoroughly global insight into the issues and techniques involved in the successful management and marketing of cultural attractions. An overview of the way in which cultural tourism resources and attractions are managed and marketed in a global context ; Analysis of the demand, profiles and motivation of tourists ; An investigation of the transformational and dynamic impacts of new technologies on cultural resources and products ; International contributor team provide case studies from first-hand experience and research. (Font: Editor)
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Existencias
Tipo de ítem Biblioteca actual Colección Signatura topográfica Copia número Estado Fecha de vencimiento Código de barras
Libro Libro Centre d' Informació i Documentació del CERC Sala General S 02874 1 Exclòs de préstec (Disponible) 1900097794
Libro Libro Centre d' Informació i Documentació del CERC Sala General S 02873 2 Disponible (Disponible) 1900097367

Biographies of Contributors -- Introduction: The rationale and need for this book / Marianna Sigala, David Leslie -- I. Heritage and Cultural Tourism and Products : 1. Heritage and cultural tourism: a marketing–focused approach / Evangelos Christou -- 2. The marketing of Australian cultural tourist attractions: a case study from Sydney / Ian McDonnell, Christine Burton -- 3. Culture as a component of the hospitality product / Wil Munsters, Daniela Freund de Klumbis -- 4. Cultural tourism packages: the role of smart cards in the Alps / Harald Pechlaner, Dagmar Abfalter -- II. Operations and Facilities Management : 5. Operational management of cultural and heritage sites / Harry Coccossis -- 6. Cultural tourism attractions and environmental performance / David Leslie -- 7. Cultural tourists in a cultural capital: Helsinki / Arvo Peltonen -- 8. Cultural tourism in South Africa: a case study of cultural villages from a developing country perspective / Dimitri Tassiopoulos, Nancy Nuntsu -- III. Environmental Management and Sustainability : 9. Sustainability and environmental management / David Leslie -- 10. Effective community involvement in the development and sustainability of cultural tourism: an exploration in the case of New Lanark / David Leslie -- 11. Managing Stonehenge: the tourism impact and the impact on tourism / Christopher Chippindale -- 12. Templo Mayor: evolution and rediscovery. Sustaining Mexico's ancient cultural heritage / Adriana E. Estrada-González -- IV. New Media and Technologies : 13. New media and technologies: trends and management issues for cultural tourism / Marianna Sigala -- 14. In search of post-modern online authenticity: assessing the quality of learning experiences at eternalegypt.org / Marianna Sigala -- 15. Intelligent information interactions for cultural tourism destinations / Stavros Christodoulakis, Fotis Kazasis, George Anestis, Nektarios Moumoutzis -- 16. Destination information, marketing and management systems and sustainable heritage tourism development / Dorothea Papathanasiou-Zuhrt, Odysseas Sakellaridis -- Conclusion. The future of the past: visions and trends for cultural tourism sector / Marianna Sigala, David Leslie -- Index

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