Eventful cities: cultural management and urban revitalisation / Greg Richards, Robert Palmer
Detalles de publicación: Amsterdam : Butterworth-Heinemann, cop. 2010Descripción: xviii, 516 pISBN:- 9780750669870
Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Copia número | Estado | Fecha de vencimiento | Código de barras | |
---|---|---|---|---|---|---|---|---|
Libro | Centre d' Informació i Documentació del CERC Sala | General | S 00342 | 1 | Disponible | 1900135298 |
Preface -- About the authors -- List of tables -- List of figures -- 1. Why cities need to be eventful -- 2. Creating events - from concept into practice -- 3. Event vision and programming -- 4. Leadership, governance and stakeholders -- 5. Managing and organising the eventful city -- 6. Finance and funding for event programmes -- 7. Marketing, communications and the role of the media -- 8. Audiences and publics of the eventful city -- 9. Event programme outcomes and impacts -- 10. Event programme sustainability -- 11. Critical reflections: Keys to success -- 12. The future of the eventful city: global trends and new models of eventfulness -- References -- Index
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